CEO
Nicholas Cormier
4 years business experience across roofing, siding, labor, and steel building before founding HBM. Understands the construction client because he was one.
About Home Builder Marketers
We help great builders get found.
HBM was founded by tradesmen who were tired of watching inferior competitors win by being better at marketing. We're the agency we wish existed when we were in your shoes.
The thesis
The best builders in America shouldn't be invisible.
Homeowners deserve to find craftsmen who take pride in their work. Too often, the best-quality builders lose to bigger competitors who simply have better marketing. HBM exists to flip that.
We work exclusively with home builders and remodelers in the $3M to $10M revenue range. Not restaurants. Not dentists. Not lawyers. Specialization is what lets us build marketing systems that actually understand how a custom build sells.
The typical HBM client adds 2 to 3 builds per year within the first 12 months. Average go-live time on a new partnership: 3 to 7 days.
Quick facts
- MissionHelp Great Builders Get Found
- Founded bySeth Van Daele & Nicholas Cormier
- Construction companies served130+
- Google rating5.0★ from 57 reviews
- Target client revenue$3M to $10M
- Average launch time3 to 7 days
- OfficesKelowna, Winnipeg, Miami
- Phone+1 (888) 778-9917
- Emailinfo@homebuildermarketers.com
- Websitehomebuildermarketers.com
Built by founders who came from the trades.
HBM isn't run by marketers who happen to serve builders. It's run by builders who learned marketing.
CMO
Seth Van Daele
7 years in marketing plus 3 years in construction. The youngest Canadian ever elected to a construction industry association board, at age 19.
CTO
Hammad Ahmed Khan
3+ years in marketing; generated 300M+ views across client content. Branding lead. Nationally-ranked athlete in badminton, cricket, and taekwondo.
Three written promises, in plain English.
Every engagement is backed by these guarantees. No fine print, no clawback clauses.
01
Builder-Only Specialization
We work exclusively with home builders and remodelers. No restaurants. No dentists. No lawyers. Construction industry expertise is the whole product.
02
12-Month Results Guarantee
If you don't close at least one significant build or remodel project within 12 months, we work for free until you do.
03
You Own Everything
Your website, on your hosting. Your ad accounts, in your name. Your CRM, with your data. Everything is yours from day one.
Custom builders and contractors across North America.
YDHICustom home builder
Abstract RDInterior design studio
ArrowheadConstruction company
SABOCustom home builder
Summit Construction ServicesLuxury custom homes, Utah
No7 DevelopmentDesign forward custom homes, PNW
EZ Modern HomesModern high efficiency, SoCal
Hammell HomesCustom home builder
Crockett ConstructionConstruction company
Reliable Exterior SolutionsExterior contractor
Scherger Roofing LtdRoofing contractor
Kemp Co ElectricElectrical contractor
Services we provide
A full marketing system for builders.
HBM is not a single-channel agency. We build the entire pipeline so leads come in, get nurtured, and convert to signed contracts. Everything integrates.
- WebWebsite design & development
- SEOWebsite + local search
- Paid adsMeta, Google, Pinterest, YouTube
- CRMLead nurture automation
- ContentVideo & brand content production
- ReputationReview management
Official partnerships
Tools we're certified on.
HBM holds direct partnerships with the platforms our clients rely on day to day.
- CRMGo High Level (certified)
- Project workflowJobTread (exclusive integration)
- IndustryAssociation of Professional Builders
Across Canada and the United States.
United States
Major service areas
Austin TX, Nashville TN, Boise ID, Salt Lake City UT, Charlotte NC, Denver CO, Raleigh / Durham NC, Phoenix AZ, Tampa FL, Dallas / Fort Worth TX. Headquartered in Miami.
Canada
Major service areas
Kelowna BC, Brandon MB, Winnipeg MB, Belleville ON, Peterborough ON, Sarnia ON, Saint John NB, Fredericton NB, Moncton NB. Headquartered in Kelowna and Winnipeg.
Ready to talk?
Find out if we're a fit for your build pipeline.
Ideal fit: builders with $3M to $10M in annual revenue who can commit 6 to 12 months and have capacity to handle more leads. The fastest path is a quick call.